The best 5 Shopify traffic apps to drive traffic to your website [updated]
Review and comparison of traffic apps
There are a couple of methods that all online marketers must know to drive traffic to their Shopify stores, such as SEO, Social Sharing, Paid Advertising, etc. Those methods all generate a sustainable amount of traffic to your store, yet require a long-term commitment and may take months before you can actually see the result. Along with those long-term commitments, there are Shopify traffic apps that can drive traffic to your store directly, instantly, help grow traffic to your store in a short period of time before the long-term methods deliver the result.
5 Shopify traffic apps you’ll find in this post
First of all, let’s sum up the 5 apps you’ll find in this article. These are 5 Shopify traffic apps to drive traffic to your Shopify store quickly, which you can use as a supplement to your long-term efforts.
- Instant Traffic
- Sixads
- Ads by Varinode
- Outfy – Social Media Promotion
- Traffic Control
1. Instant Traffic
How it helps drive traffic to your store: Exchange your ads with other Shopify stores to drive more traffic to your store.
Main features
- Display your products in other Shopify stores in the form of notifications.
- Increase visitors to your store when people click on the ads.
- Display other stores’ products in your store in exchange.
- Manage advertisements in your store by filtering out unwanted product categories.
Highlight
- You don’t have to pay for traffic growth: There is no additional cost for the traffic you get from the ads.
- No fake categories: Products are categorized automatically with the accuracy of 92%. No one can fake the categories of the product. You don’t have to worry about unwanted products being displayed in your store.
- Little space occupied: Instant Traffic displays your ads in the form of quick notifications which last 30 seconds and can be closed manually, which avoids annoying your customers.
Could be better
- Backlink not available: The ads, which are displayed as quick notifications, are not considered by Google as backlinks for your store.
- No paid ads available: Currently, in order to drive traffic to your store, you have no choice but to display products from other stores in your store.
Pricing
Instant Traffic offers users Free and Premium plans.
Free
- Display 5 products: Choose 5 products from your store to be displayed as a product recommendation in partner stores
- Exclude 2 categories: Exclude 2 categories that you don’t want to be displayed in your store.
Premium: $19/month
- Display 10 products: Choose 10 products from your store to be displayed as a product recommendation in partner stores
- Exclude 5 categories: Exclude 5 categories that you don’t want to be displayed in your store.
- Target your ads: Display your products in certain countries and to people using certain devices to avoid irrelevant traffic.
>> Read more: How to drive traffic to your Shopify store ?
2. Sixads
How it helps drive traffic to your store: Exchange your ads with other Shopify stores to drive traffic to your store.
Main features
- Display your products in other Shopify stores in the form of footer advertisements.
- Increase visitors to your store when people click on your ads.
- Display partner stores’ products in your store in exchange.
- Manage advertisements in your store by filtering out unwanted product categories.
Highlight
- You can disable advertisements in your store.
- Sixads offers additional impressions for your advertisements.
- Your advertisements, which are fixed in the footer of the stores, will create a large number of backlinks for your store. This improves your SEO performance.
Could be better
- Manual categorizing: Sixads allows users to categorize their products, which may lead to inconsistency and inaccuracy in product categorizing as different people have different ways of defining the category of a product.
- Too much space taken: Sixads displays a range of products in the form of footer advertisements, which are fixed at the footer of the screen when customers scroll your page. From an advertiser’s point of view, this increases your impressions. However, as a store owner, you may worry about the ads occupying too much space in your store and annoying your customers.
Pricing
Sixads doesn’t charge users for displaying ads in other Shopify store. You can display as many products as you want.
Impression packages
Sixads provides impression packages for those users who want to get more impressions for their ads:
- 1000 impressions: $5.99
- 3000 impressions: $12.99
- 10000 impressions: $34.99
3. Ads by Varinode
How it helps drive traffic to your store: Display your ads in other Shopify stores to drive traffic to your store.
Main features
Ads by Varinode works the same way as Instant Traffic and Sixads, which allows users to exchange display ads with one another to increase ads impressions and grow traffic to their stores.
Unlike the two previous apps, Ads by Varinode uses the terms Publishers and Advertisers for users to clarify their roles when using the app.
Publishers: A user is a publisher when they display products from other stores in their store as advertisements.
Advertiser: A user is an advertiser when they have their products displayed in other stores.
Highlight
- Cost-per-click ads: Instead of exchanging ads with other stores, you can buy cost-per-click ads to avoid displaying ads in your store.
- You can adjust the Starting Date, End Dates, Ads bidding and Daily budget.
- Ads targeting: You can select the category your products best fit into, gender your products cater to, country to target.
- You can select how many ads you want to display in your store.
- Exchange ads by credit: You earn credits when displaying ads in your store and use those credits to display your ads in other stores.
Could be better
- Slow loading speed due to heavy images: Ads by Varinode allows users to create ads by uploading images from their computer. This is great, you can advertise whatever you want. However, as everyone wants the best ads, your page loading speed can slow down significantly.
- You pay for the growth of impressions: With Ads by Varinode, you run your ads by either credit or cash. The bigger your ads impression grows, the more you are charged. So in order to get more impressions, you have to either display more ads in your store or pay more cash for your ads. At some point, you may have to pay much more to reach the same amount of people compared to an app’s recurring charge.
Pricing
Installations for the app is free. You can even start displaying your products as exchange ads without being charged. You only have to pay for paid advertisements.
4. Outfy – Social Media Promotion
How it helps drive traffic to your store: Connect your store with social media channels and create automated posts to keep you engaged with your customers.
Main features
- Connect with your social media channels, manage all channels in one dashboard
- Put your social media channels on Autopilot, pick and post your products from chosen categories on set time based on your personalized settings.
- Auto-sync your products and product attributes.
- Announce your promotion programs with designed templates.
Highlight
- No monthly cost: Users can pay as they use and won’t be charged once they stop using the app.
- There are smart caption templates, hashtag clouds and customized settings for auto-posts, making the posts sound natural and non-robotic.
- Multiple shops allowed: Outfy allows users to integrate the app with many Shopify stores and switch between stores without logging out of the app.
- Users can create aesthetic Collages, GIF’s and Videos of product images and share them with followers.
Could be better
Along with outstanding features, Outfy also has some basic mistakes that haven’t been fixed.
- When posting on Instagram, automated Outfy advertisements are automatically added at the end of the posts, which is annoying even when users can remove the ads manually.
- Notifications keep showing up and cannot be cleared after an Instagram post has been processed.
- Product images are sometimes not included properly in Facebook pages due to Facebook’s algorithm to scrape images and descriptions automatically.
Pricing
Installation for the app is free. The cost for each social media post is 2.5 cents.
5. Traffic Control
We’ve been talking about a bunch of Shopify traffic apps to drive new traffic to your store. Now let’s take a look at this interesting app that helps you with your lost traffic.
How it helps drive traffic to your store: Find broken links on your website and create URL redirects.
Main features
- Find broken links on your website and create URL redirects.
- Constantly track and update all the broken links on your website.
Highlight
- Traffic Control allows users to create redirect manually in case you got a few broken links, or you can bulk upload all the broken links in a CSV file and create URL redirects with 1 click.
- This app can spot 404 errors that Google Search Console and Screaming Frog don’t catch.
- The app also updates new broken links on your website so that you can create a redirect on time, which helps you avoid losing SEO ranking and also avoid losing traffic.
Could be better
- The price to start with the app’s basic plan is $39, which is reasonable for long-term use but would be quite a hard choice for many small businesses.
- Users are supposed to get a sitemap of their original site. This is not something too difficult to know but can also be frustrating to non-tech users.
Pricing
Traffic Control offers Standard and Premium Plan:
Standard: $39 one time payment
- Full access to create bulk redirects
- Ability to request redirects to be mapped at $0.12/each
- Free 404 tracking for 7 days ($4/month optional upgrade)
Premium: $149 one time payment
- Full access to create bulk redirects
- 1,250 mapped URLs ($0.10/each thereafter)
- Free 404 tracking for 12 months ($4/month thereafter optional upgrade)
- Priority redirect processing
You know other good Shopify traffic apps? Let us know in the comment section below. The list is open to being updated at any time!
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